Education Recruitment Advertising and Resourcing Services (National) NERARS 2022
Framework Description
SUPC's National Education Recruitment Advertising and Resourcing Services framework (NERARS 2022, PFB4051 SU) helps education institutions advertise jobs, run recruitment campaigns and market courses to prospective students. It has two lots: education recruitment advertising and resourcing, and student recruitment marketing. It runs from 1 March 2023 to 28 February 2027 with no extension, so the successor procurement is likely to be close. This framework is used by SUPC, APUC and NWUPC.
Context & Use Case
Universities, colleges and schools use it to place vacancy advertising for academic, professional and senior roles, and to buy recruitment process support such as candidate screening. The student recruitment marketing lot covers campaigns to attract applicants, which matters to institutions whose income depends on enrolments. One agreement serves both HR and marketing teams.
Scope of Services
Education recruitment advertising and resourcing Student recruitment marketing Vacancy advertising across relevant platforms Recruitment process management, including candidate screening Recruitment marketing strategy Diversity and inclusion support in recruitment
Lots
Education Recruitment Advertising & Resourcing; Student Recruitment Marketing
Who Can Apply
Suits recruitment advertising agencies, resourcing firms and education marketing agencies with a track record in schools, colleges or universities. Applications for this framework are closed (it is not a DPS), so new suppliers cannot join. With an end date of 28 February 2027, the replacement procurement is the next opportunity.
Buyer Benefits
Institutions get agencies that already understand academic hiring and student recruitment, on agreed terms for media buying and campaign fees. Covering staff and student recruitment lets HR and marketing teams work from the same supplier base, and diversity and inclusion support helps them widen applicant pools without commissioning separate advice.
Next Steps
With the end date about four months away, watch SUPC's framework pages for news of the successor. Decide which lot fits your agency, then gather education campaign case studies with measurable results, such as application volumes or cost per hire, plus your diversity and inclusion approach. Appointed agencies should complete live campaigns before 28 February 2027 and record outcomes.
How Athena Can Help
Agency re-tenders reward proof of results. Athena's campaign-focused bid writing turns your applicant and hire figures into answers written to the evaluation criteria, and our competitor analysis shows how other agencies are likely to score.
Because the end date is close, Athena's bid timetable planning should start now. Our assistance with framework bids then covers the selection questions, case studies and compliance check for whichever lot you target, recruitment advertising or student marketing.
